Insights

Short Pieces, and Videos, on Getting Answers Out of Data.

Two a month. Written pieces of two thousand words with one chart, and videos that work a question of interest from the source data to the answer, the way we do client work.

What a Dashboard Is For

The difference between reporting and deciding, and why most dashboards do the first and call it the second.

Before You Hire a Data Scientist

The three things to have in place first, and what a company our clients’ size actually needs from one.

A Forecast Is a Promise

How to talk about model error with the people who make decisions on it.

A Data Analysis, Done the Way We Do Client Work

The first from the channel: a question of interest, worked from the source data to the answer, every step shown.

Coming

What a Retainer Buys You That a Project Doesn’t

A dashboard sold once should pay for years. What the refresh actually does.

Analysis Before Build: Why We Won’t Start With the Dashboard

The first deliverable is a written answer, not a screen. Here is why.

How We Keep AI Away From Your PHI

Zero-retention tiers, local processing, and consent: what our data-handling policy says in plain words.